Samsung All Around Full Screen with Zero Bezels
In the relentless pursuit of achieving a truly immersive smartphone experience, manufacturers have embarked on a journey marked by various design innovations. From the initial notch cutouts to water drop notches, punch holes, under-display cameras, and pill-shaped cutouts, the smartphone industry has been evolving rapidly. However, the latest breakthrough, showcased by Samsung, promises to redefine the concept of a full-screen display: the “Zero-bezel Full-screen” technology.
Samsung’s pioneering efforts are focused on realizing an “All Around Full Screen” display, effectively eliminating the need for any visible bezels. This represents a significant leap forward from the incremental changes we’ve witnessed so far.

The key highlight of this technology lies in its utilization of 3D lamination and edge brightness control techniques. These advancements not only result in a seamless and immersive viewing experience but also mark a shift towards a more minimalist and sleek design aesthetic.
Integral to this vision is the Under Panel Camera (UPC) technology, which Samsung is diligently enhancing. The UPC panel boasts an impressive 50% increase in transmittance, allowing more light to pass through and enhancing image quality. Furthermore, a newly optimized pixel structure further contributes to the overall refinement of the display quality.
Interestingly, reports suggest that this innovative leap towards zero-bezel displays is not confined to Samsung alone. Both Samsung and LG are reportedly working on Zero-bezel OLED displays for future iPhones. The ultimate ambition is to eliminate bezel width, giving rise to the concept of a “Bezel-less iPhone.”
This collaborative endeavor between tech giants signifies the industry’s dedication to pushing the boundaries of design and technology, ultimately providing users with devices that offer an unobstructed, edge-to-edge visual experience.