Vivo Teases X100 Series and iQOO 12 Series
In a recent microblog post, Vivo’s Vice President for Brand and General Manager of Product Strategy, Jia Jindong, has given eager fans a glimpse of what’s to come. The highly-anticipated Vivo X100 series and iQOO 12 series are drawing closer to their official unveiling. These new models are set to be positioned as “all-round flagships” and “performance kings,” promising a thrilling combination of cutting-edge technology and top-notch performance.
The timing of this revelation coincides with the Hangzhou Asian Games, which will take place between September 23 and October 8, 2023. This suggests that we can expect the official launch of these exciting devices by the end of October at the earliest or within the year at the latest.
Jia Jindong emphasized Vivo’s commitment to innovation that truly matters to consumers. They aim to create innovations that not only impress but also resonate with users, making them willing to invest in these advancements. One such innovation mentioned is Vivo’s intensive research into its image chip, with the upcoming V3 chip standing out. Remarkably, the R&D investment in the V3 chip is nearly equivalent to that of a System-on-Chip (SoC). This chip will empower Android smartphones to shoot 4K movies and edit them seamlessly right after capture, setting a new industry benchmark.
Vivo’s focus on image technology is rooted in the understanding that the camera is one of the most vital aspects of modern smartphones. It’s the feature that users interact with the most when they visit a phone store, and it’s the most frequently used software on their devices. By aiming to excel in mobile imaging, Vivo demonstrates its dedication to providing a user-oriented experience.
With the promise of these upcoming flagship and performance-oriented devices, Vivo continues to push the boundaries of innovation, ensuring that its products not only meet but exceed the expectations of its ever-growing customer base. Smartphone enthusiasts worldwide can look forward to what promises to be a game-changing release in the coming months.