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Official: Xiaomi 11 and iPhone 12 cost about the same, Spend 20 Million Yuan for Custom Lens

by Kamlesh Bhati
December 30, 2020
Xiaomi 11 and iPhone 12 cost about the same
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Xiaomi 11 and iPhone 12 cost about the same

On Monday, Xiaomi 11 was officially released, priced at 3,999 yuan, which remains the same as the previous generation, and many people said it was fragrant. Yesterday evening, Xiaomi industry investment partner Pan Jiutang said, this generation of Xiaomi 11 everything is just right, the cost and iPhone 12 is also similar. It is understood that the iPhone 12 starting price of 6299 yuan (64GB), while Xiaomi 11 starting price of 3999 yuan (8GB + 128GB), the cost performance highlights, and screen parameters better than the iPhone 12.

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Xiaomi 11 Price and Specifications

Xiaomi 11 is a 6.81-inch OLED screen, Samsung E4 material, up to 1500nit brightness, resolution of 3200 × 1440, support 120Hz refresh rate, 480Hz touch sampling rate. As for the camera, Xiaomi 11 has a 108MP HMX main camera + 13MP super wide-angle (123°) + 5MP telephoto macro triple camera on the rear, and a 20-megapixel selfie camera on the front.

Compared with its predecessor, Xiaomi 11 has made great progress in the process again, especially the body is thinner and lighter, as the main supplier of Xiaomi 11 frame, BYD Electronic. This is the first time the laser engraving process applied to Xiaomi flagship models

Xiaomi Spend 20 Million Yuan on the customized lens

After the successful release of Xiaomi 11, various executives of Xiaomi have also shared stories related to Xiaomi 11 in their microblogging accounts. Wei Xu, who is certified by microblogging as the design director of Xiaomi’s Industrial Design Department, sent a microblog to bring the design ideas of Xiaomi 11 in terms of the lens.

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Did he say: under the ultra-thin body, how to stuff a large bottom 100 million pixels, but also beautiful and not abrupt?

Xiaomi 11 and iPhone 12 cost about the same

The angel ring is a classic element of the Mi Series and is the finishing touch to the back of the body, from Mi 9 to Mi 10, is a design detail that everyone likes very much, Mi 11 we continue this language very naturally, the rear camera design with the angel ring as the visual center, then superimposed runway circle, the outer circle of rounded rectangles, forming the inner rhythm between geometric forms, the combination is very orderly, and cleverly dissipate the 100 million pixels super module brought about by the height of the bulge, both to highlight the focus and durable, belongs to the more you look at the kind of good-looking.

By the way, the design layout of the rear camera, from more than 100 design programs preferred. Besides, Wei Xu said that to achieve the angel ring and rounded rectangle concentric, Xiaomi also decided to spend an additional 20 million yuan to customize a camera module with cut corners (At any cost).

Xiaomi 11 and iPhone 12 cost about the same

In this regard, Lei Jun also retweeted its microblogging and said: do we all have to praise our design team? Xiaomi 11 this time equipped with three lenses to ensure the practicality of the case cut out the number of lenses, but also to make the lens module looks more beautiful.

Source 1, Source 2

Tags: Xiaomi
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